Friday, April 8, 2016

The Establishment at 100 hosts season opening tonight; debuts major expansion/renovation


The Establishment at 100 kicks off its fourth season on Olde New Jersey in Anglesea this evening with a season opening party after a major offseason expansion/renovation.

Over the past three months, a new outside bar area was added while the interior of the restaurant received a complete overhaul.

"Everything from the exterior wall of the outside bar to the interior wall of the previous dining room was completely gutted," Sarah Steiner, who owns and operates the Establishment along with her husband, Andrew, told Wildwood 365.

"The infrastructure of the building is brand new. There's a new bar that went from seating 12 to now seating 35. In addition, we also have seating for up to 25 around the bar."

A unique touch saw custom masonry work completed with recycled Philadelphia brick for a facelift that includes sliding windows, which gives an open air effect. According to Steiner, this aspect will be taken full advantage of during busy times and events, such as Irish Fest in September.

Winter Storm Jonas, which ravaged North Wildwood back in late January, played a big role in the reshaping of the Establishment.

The restaurant incurred heavy damage and lost all of its equipment during the storm, but the Steiners managed to make the very best of the situation.

"We received two feet of water in the back of the kitchen, same as we had with Sandy," Sarah Steiner explained. "So all of our kitchen equipment was replaced. We now have an open kitchen. When you sit at the bar, you can see our chefs' in the back.

"My husband and I decided to go with an  industrial look to include exposed duckwork, gas line piping and steel touches throughout. We now have sliding barn doors, so the inside and outside bars connect to have another open effect."

Overall, Sarah Steiner told us that she very happy with the Establishment's expansion and renovation, which exceeded both the Steiners' budget and expectations.

"It took a bit longer than we originally thought but we are thrilled with the outcome. We think its beautiful. There is a certain niche that is missing in Cape May County and I think we hit the nail on the head. Specialty craft beers and cocktails that rotate out often, top quality food and a great price point, in a super fun and cool atmosphere. We want people to enjoy their experience here, And I'm pretty confident they will.

"The renovation was hard, strenuous and heartbreaking all at the same time. Our hearts are in this building, business and community. We are glad it is over and ready to open the doors and see our customers back!"

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