Friday, March 19, 2010

Morey's Piers: "Four New Experiences" this year

In a press release this afternoon, Morey's Piers announced that it will be unveiling four new "experiences" this year, in addition to the anticipated "Project 5292010" mystery attraction (soon to be "hidden" by a large curtain).
 
The mirror maze attraction, which has been under construction at the base of Hunt's Pier since January, will actually be a combination mirror/lazer maze challenge, designed by the world renowned maze designed Adrian Fisher. The building will also house a self serve bulk candy shop.

More details have also been released on Surfside Pier's new restaurant - Joe's Fish Co. - as well two brand new events - the Curley Fry Food Festival and Beach Lacrosse Summer Tournament.

Here is the full release...


Morey’s Piers Unveils Four New Experiences for 2010
Fri, 03/19/2010

WILDWOODS – While Morey’s major new amusement attraction still remains shrouded in mystery, four other new 2010 experiences are no longer a secret. During this, Morey’s 41st season, guests will find a new mirror/laser maze attraction, enjoy a new boardwalk restaurant and receive invitations to a new beach sporting event and a new annual boardwalk food festival.
 
As previously announced, a major new mystery attraction is coming to the site of the old miniature golf course, located on Morey’s Mariner’s Landing Pier. All employees associated with “Project 5292010” have signed “secrecy agreements.” Soon a curtain will cover the work site until the opening event to ensure that the nature and type of attraction remains a mystery until some time around Memorial Day.
 
Those who make their way up the “boards” to Morey’s Surfside Pier, located on 25th Street, will find a new contemporary boardwalk family restaurant called Joe's Fish Co. The menu, under the direction of Executive Chef Wally Jurusz, will emphasize local and regional finfish and shellfish but will also offer a variety of non-seafood items. EntrĂ©es include brick oven pizzas, hearty salads, sharable appetizers and Morey’s famous "Curley Fries." In addition, sandwiches like panini, burgers and wraps will be served. Joe's Fish Co. will also offer a variety of drink options. Besides a selection of sodas and the boardwalk's celebrated "Lemon Shake Up,” there will be bottled and draft beers, wine by the glass and bottle, and Joe's Fish Co.'s signature drink, the Margarita. Look for Joe’s Fish Co. on (or perhaps a little after) Memorial Day.
 
Speaking of boardwalk food, Morey’s Piers will bring the first annual “Curley Fry Food Festival” to the Wildwoods Boardwalk, starting at noon on the Saturday of Memorial Day Weekend, May 29, at Morey’s Surfside Pier. The festival’s marquee event is a 90-minute Major League Eating show starting at 1:00 pm, including “amateur” and “professional” Curley Fry eating contests. Besides enjoying a variety of featured boardwalk fare, the kids can enjoy face painters, stilt walkers and other entertainment.
 
All of this boardwalk food calls for some beach exercise, and this season Morey’s Piers will expand its Beach Sports to include the first annual Beach Lacrosse Summer Tournament, Saturday, July 17 and Sunday, July 18. Billed as one of the only Beach Lacrosse Tournaments in the world, the event will draw lacrosse players of all ages to the Wildwoods for a new “beach” version of the sport. The games are five vs. five, with four field players plus a goalie, and a maximum of 10 players per team. Each team will play three games, with a possible fourth Finals game (weather and other unforeseen conditions permitting). Divisions will run from U9 – U18, Men’s Open and Women’s Open. Visit http://www.moreyspiers.com/s4/140/beach-lacrosse for more information.
 
A final addition to this dizzying maze of new experiences is a new mirror and laser maze attraction! Morey’s Piers is pleased to announce that it has reached an agreement with Bob Masterson, former CEO of Ripley Entertainment (“Ripley’s Believe It or Not”) to host a first-of-its-kind Adventure Mirror Maze, designed by Adrian Fisher of the United Kingdom, the king of mazes. It will also contain "The Vault" Laser Maze Challenge and a self-serve bulk candy shop. Look for this new attraction around Memorial Day Weekend.
 
For more information about What’s New at Morey’s Piers in 2010, please call 609-522-3900.

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