Thanks to Condor Alex for this interesting catch (bad pun fully intended)!
Morey's Piers has officially announced, via its website, an expansion to the Curley Fries stand at the base of Surfside Pier that will include a "contemporary family restaurant."
Back in January, we reported on the Morey Organization's plans for the 2010 season, which included a restaurant with a liquor license.
We now know the name, and more of the details...
Joe's Fish Co. will include a variety of seafood options (naturally), along with traditional boardwalk favorites (think pizza, etc.) and - yes, indeed - a wide selection of alcoholic options.
To the best of our knowledge, this will be the first stand/restaurant to sell beer, wine, etc. on a Wildwood amusement pier. Morey's has been serving alcohol at its Ocean Oasis Waterpark and Beach Club (located at the rear of Surfside Pier) for the past few years.
The Montego Bay Resort, eight blocks north, houses the Boardwalk's only traditional bar.
From the official website:
A Contemporary Boardwalk Family Restaurant
New for 2010 is Joe's Fish Co., a contemporary boardwalk family restaurant. The menu emphasizes local and regional fish and shellfish, but offers a variety of non-seafood items to please everyone. The menu offers entrees, brick oven pizzas, hearty salads, sharable appetizers, and our famous "Curley Fries." In addition, there’s sandwiches like paninis, burgers and wraps.
Joe's Fish Co. has a wide variety of drink options. Besides sodas and the boardwalk's celebrated "Lemon Shake Up," there’s a wide selection of bottled and draft beers, wines by the glass and bottle, and Joe's Fish signature drink, the Margarita.
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